Spec film
Film 04 of 06
Work Spec film · Real estate Residential development
Off-Plan, On-Screen
A launch teaser for a tower that exists only as CAD — morning to night in 45 seconds.
The problem
Developers sell years before handover. Full CG flythroughs are slow and sterile; lifestyle shoots can't happen in a building that isn't there.
How we made it
We used the architect's CAD as the source of truth for every exterior shot and generated lived-in lifestyle moments inside. Every frame carries a 'visualization' label in three languages.
What it proves
CAD-faithful architecture, warmth in a building that doesn't exist yet, honest labeling.
45s + verticalAR · EN · TRLabeled visualization
Services used
Spec films are self-initiated productions that show how we work. They were not commissioned or endorsed by any brand in the category shown. Client case studies will be published here with permission.
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